The Formula - Global + Local = Glocal

Jodhpurs with body-skimming top. Abbreviated kurta with cool capris. Floor grazing skirts with cling-fit jacket…Its fashion’s new success formula! Mix Global with the local in an imaginative way to get the Glocal look. And its working. Because more and more people are travelling continents, switching homes and juggling cultures.

“Glocal is the synergy between fashion and lifestyle with a unifying vision of the way the contemporary urban consumer lives and dresses - whether in New York or in south Africa or in Malaysia or in India. People are globe-trotting. The world is coming closer, and so are lifestyles. for a designer, it has become important to unify a client’s different needs,” says famous design duo Abraham and Nicole.

The glocalisation of fashion comes from the interplay of diverse influences. “Design is no longer about drawing from a single reference. It has become multi-referential. Fashion has steam rolled ahead. Global reference no longer means hot pressing crystals on your gowns. It now means watching global trends carefully and incorporating them in a subtle way to suit local sensibility. Besides, i feel this whole glocal trend stems from the desire to look different. Designers experiment with styles and clients are too willing to try them out. Everyone has become particular about the look. See fashion diva, Kate Moss, she can carry off Gucci trousers with a kimono-style top and an African print bag. It’s all about putting together a look,” explains designer nikisha. And the good part is, you are able to find such cross designs in many clothing stores across the USA.

Just saunter into any of the boutiques, you will see wearable versions of international catwalk looks. Fashion, its clear, has scaled boundaries and style has broken away from its moorings. So the next time you see a friend in a cropped tank, flared with some international tribal wear or Chinese silk stole, remember its part of the fashion latest global-local tour. And if you don’t like it, don’t worry. Fashion is as fickle as the stock market. What goes up, will come down!

The author is expert in fashion designing and runs a famous clothing store: http://dresspack.com and a fashion blog: http://fashionsignal.blogspot.com

Article Source: http://EzineArticles.com/?expert=Tom_Schavo