22 Apr
Posted by Get And Free as Software
Investors take legal action against Activision Blizzard marriage.
In December 2007, Activision Games and Vivendi announced a merger that would make the company’s largest video game publisher in the world.
Activision know-how in managing franchises, such as Guitar Hero and the series Tony Hawk, along with Vivendi properties, including Blizzard Entertainment’s World of Warcraft, please investors should on both sides.
The combined companies, called Blizzard Activision, aimed at creating synergy benefits in the gaming industry. At the time of the announcement, Activision CEO Robert Kotick said: “By combining the market leaders in the mass media of entertainment and subscription-based online games, Activision Blizzard will be the only publisher with leadership positions in the market all categories of rapid growth, the interactive entertainment software industry and reach the widest possible audience. “
Through the merger, Activision instantly penetrate the space of online gambling. “By joining forces with Vivendi Games, immediately becomes the leader in the highly profitable business for online games and have a large footprint in the fast-growing Asian markets, including China and Korea, while maintaining our leader operating performance across North America and Europe, “Kotick said.
A group of investors Activision are not so happy about the agreement with Vivendi, however, as the Wayne County Employees Retirement System are now suing the US Games based on the manufacturer to put its shareholders in a “disadvantage minority.”
“The merger, the stock and the public offer to buy, working in concert, transmit control Activision to Vivendi, but do not offer the Activision shareholders the opportunity to realize a true premium for control of their actions,” lawyers Michigan to the system based on the said complaint, cited by Bloomberg.
Activision has yet to comment on the claim.
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